Your product launched. Your users left. Now what?

I help early-stage founders unf**k their product after launch.

Not with consultant speak. Not with 47-slide decks.

With brutal honesty, clear priorities, and fixes that actually work.

Your MVP doesn't need more features. It needs someone to tell you what's killing retention and how to fix it this week.

Why I Do This

Most people chase launch. I chase what happens after.

You built something. It works. Users signed up. But now they're not coming back, they're confused by your interface, and your roadmap looks like a feature graveyard.

I don't do hype. I don't do hand-holding. I do retention, activation, and simplifying roadmaps that look like murder scenes.

I'm not trying to be your guru. I'm your brutally honest co-pilot.

I don't want your money. I want your product to stop confusing people. If your MVP needs a makeover or a mercy kill, I'll tell you. Fast.

"You built a dashboard for power users before you had any users. Your roadmap is a crime scene. Let's fix that."
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Brutal Honesty

I'll tell you exactly what's broken, what's working, and what needs to die. No sugar-coating, no corporate speak.

Speed Matters

Quick feedback loops beat perfect plans. I move fast because your users won't wait around for you to figure it out.

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Retention > Features

Building more features won't fix retention problems. Sometimes you need to kill features, not add them.

Why Me? The Unfiltered Truth.


What I Don't Care About

I don't care about your funding round.

I don't care about your growth metrics if retention sucks.

I don't care about your awards or press coverage.

I care about whether your users actually get value from what you built.

What I Believe

1

Confusion is churn in disguise

If your user has to think about how to use your product, you've already lost them. Clarity beats cleverness every time.

2

Your roadmap is probably a crime scene

Most founders build features like they're collecting Pokemon cards. Focus beats features. Always.

3

Retention is a UX problem, not a marketing one

You can't growth hack your way out of a confusing product. Fix the experience, then scale it.

4

Early feedback > perfect planning

I'd rather give you 80% right feedback today than 100% perfect feedback next month. Speed compounds.

5

Sometimes the best advice is "kill it"

Not every feature deserves to live. Sometimes the most valuable thing I can tell you is what to stop building.

Think your product needs some tough love?

Let's Talk